Growth Marketing Manager
Remote - Europe timezones
Marketing team
The Role
Do you believe brand growth is built in conversations - not just campaigns? Keep reading ;)
We’re looking for a social marketer who treats brand presence as a growth lever. If you’re excited by high autonomy, fast learning, and visible impact, you’ll feel at home here.
We are a small but mighty international team with an even mightier goal - to turn a strong SaaS product into a growth machine. To achieve that we are looking for a results driven hands-on marketing specialist with a deep understanding of how brands grow.
You’ll shape how our brand shows up online - from social media and community discussions to broader brand growth initiatives. Your mission is simple: make sure people see the best of our brand everywhere they look.
What You’ll Do
Own and grow brand presence across social, search, and communities - Monitor how our brand appears across social media, search results, and online discussions. Actively engage in relevant conversations to ensure consistent, positive, and authentic brand representation.
Nurture online communities - Participate in platforms like Reddit, Quora, Discord, Stack Exchange, and other relevant forums, contributing value-driven comments, threads, and discussions that build trust, authority, and long-term relationships.
Drive social media engagement and brand interactions - Monitor and respond to comments, messages, and mentions across LinkedIn, X, YouTube, Facebook, and other channels, fostering meaningful dialogue and strengthening our brand voice.
Create and share content for organic growth - Craft posts, discussion threads, AMAs, and responses that feel native to each platform, align with community guidelines, and support broader brand and growth initiatives.
Manage reputation and brand sentiment - Track brand mentions, sentiment, and emerging conversations, addressing risks and opportunities proactively while helping shape how our brand is perceived online.
Spot trends and creative growth opportunities - Stay on top of cultural moments, industry trends, and competitor activity, and proactively join relevant conversations to increase visibility and organic referral traffic.
Collaborate with content, SEO, and marketing colleagues - Work closely with colleagues to align community and social activity with content, SEO, and broader marketing strategies.
Analyze performance and optimize impact - Track engagement, referral traffic, sentiment, and other key metrics, using insights to refine tactics, test new approaches, and scale what works.
What We’re Looking For
3+ years of experience in web reputation management, social media management, or organic digital marketing on platforms like LinkedIn, Reddit, Facebook, X/Twitter, and others.
Deep understanding of forum rules, dynamics, moderation, and best practices on how to stay compliant and engage authentically.
Knowledge of digital marketing metrics and how to use them to measure impact and growth.
Familiarity with SEO fundamentals and tools (e.g., Ahrefs, SimilarWeb).
Excellent research skills - able to independently investigate trends, tools, and growth opportunities.
Ability to craft creative, engaging, natural-sounding posts that resonate with online communities.
Excellent written and verbal communication skills in English with attention to detail.
Goal-oriented and data-driven growth mindset - enjoy experimenting, learning, and iterating.
Self-starter mentality - comfortable working independently while aligning with broader marketing initiatives.
Interest in technology, consumer behavior, and trends shaping digital engagement.
Why Join Us
Real impact: High-impact ownership in a small team working closely with leadership - your work is visible, directly shapes growth. You influence decisions and priorities, not just execute tasks.
Growth ownership: Real growth marketing experience - focus on demand creation and distribution, not busywork.
Freedom: Freedom to experiment and scale wins - test ideas fast and double down on what works.
Flexibility: Remote-first setup - work where and how you’re most effective.
Growth support: Real room to grow, with a learning budget to improve execution.
Flat structure: Direct access to decision-makers, and the ability to influence direction without layers of approval.
About FirstPromoter
FirstPromoter helps SaaS and other subscription businesses to easily launch and manage their referral and affiliate programs. We're one of the top affiliate tools in the market, with over 2,000 customers worldwide, ranging from small one man startups to companies with hundreds of employees. We launched 8 years ago, fully bootstrapped and highly profitable from day one. Now, with the backing of strategic investors, we’re entering a new growth phase and looking for a world-class marketing team to help us.
Why join us
Make an impact
Join at a pivotal moment where you can really make an impact — a profitable SaaS company entering its next growth phase.
Learn from leaders
Work closely with an experienced CEO and PE fund partners who value autonomy, results, and experimentation.
Shape a global brand
Shape the marketing direction and brand of a global product used by thousands of companies.
Work your way
Remote-first culture with flexible work setup.
Interested?
Send your application to careers@firstpromoter.com
