FirstPromoter vs Affonso
A platform that grows with you vs tool for early-stage SaaS
Why SaaS companies
choose FirstPromoter
Discover the top three reasons why SaaS companies choose FirstPromoter over the competition.
Choose the tracking tool built for growth
FirstPromoter is a better choice than Affonso for SaaS companies that want a fully scalable affiliate platform with advanced tracking, automation, and customization. Affonso is a lightweight, modern tool focused on ease of use, AI-assisted setup, and early-stage growth, but lacks depth for more advanced programs.
$30M +
Revenue Tracked
Each Month
2000+
Customers
7000+
Programs Launched
Best for SaaS companies looking to scale affiliate programs
Best for early-stage SaaS needing simple setup and low cost
Advanced reporting, flexible rewards, and built-in program management tools
AI-powered affiliate marketplace + simple UX + low pricing
Stripe, Paddle, Chargebee, Braintree, Recurly integrations
Stripe, Paddle, Polar, Dodo Payments, Creem integrations
Referral links with advanced tracking, postbacks, and traffic attribution
Referral links with subIDs
Coupon tracking, auto-create Stripe coupons, multiple coupons per affiliate
Simple coupon tracking
Automated attribution with limited advanced control
One-time, recurring, multi-tier, multi-level, custom rewards per plan/product
PayPal & Wise bulk payouts, auto-managed payouts, EU invoicing
PayPal, Wise and managed payouts with additional transaction & volume fees
Advanced reporting with 18 data points and multiple breakdowns
Self-referral detection, ad fraud detection, approval rules, refund tracking
Simple fraud detection
Fully customizable dashboard, custom domain, CSS/JS support
Limited customization
Built-in email automation + broadcast emails
Limited email automation, no broadcast emails
Built-in W-9 / W-8BEN collection
Manual W-8/W-9 tax forms collection
Unlimited team members with custom roles and permissions
Limited seats, no roles & permissions
Postbacks, API, and webhooks for advanced integrations
API, postbacks available only for affiliates
$49 / $99 / $149+ per month
$12.5 / $39 / $99 per month
Easy migration
Worried about migration? Leave it to us. We can help you migrate your promoters to FirstPromoter if you are using another platform.
Affiliates don't have to change the links
Reliable migration assistance
Simple and standard migration process

3 simple steps
1
Choose the right plan for you
CSV
2
Share the CSV file with the affiliate & referral details
3
Migration will be completed in 24-48 hours
“We've been using FirstPromoter for over 5 years. It has helped us bring in hundreds of thousands of dollars of additional revenue, while being managed by just a single person.”
— John O'Nolan
Founder & CEO at Ghost.org
Why customers choose us
Your business is in good hands
Our dedicated Customer Success team is there for you when you need it most.
Frequently Asked Questions
These are the questions we heard more often.
Is FirstPromoter only for SaaS businesses?
Can you make payouts directly from the Stripe account?
Can I use my own domain name?
What's the affiliate cookie life?
Will affiliate marketing work for my business?
How long are your contracts?
Are you GDPR compliant?











