Why SaaS companies choose FirstPromoter
Discover the top three reasons why SaaS companies choose FirstPromoter over the competition.
14-day free trial. No credit card required.
| Feature | FirstPromoter | Affonso |
|---|---|---|
| Best for | SaaS companies looking to scale affiliate programs | Early-stage SaaS needing simple setup and low cost |
| Core differentiator | Advanced reporting, flexible rewards, and built-in program management tools | AI-powered affiliate marketplace + simple UX + low pricing |
| Billing integrations | Stripe, Paddle, Chargebee, Braintree, Recurly | Stripe, Paddle, Polar, Dodo Payments, Creem |
| Link tracking capabilities | Referral links with advanced tracking, postbacks, and traffic attribution | Referral links with sub-parameter tracking (less advanced than postbacks) |
| Coupon capabilities | Coupon tracking, auto-create Stripe coupons, multiple coupons per affiliate | Basic coupon tracking (limited flexibility) |
| Attribution options | Link + coupon tracking with flexible attribution control | Automated attribution with limited advanced control |
| Commission flexibility | One-time, recurring, multi-tier, multi-level, custom rewards per plan/product | Basic commissions (limited customization) |
| Payouts | PayPal & Wise bulk payouts, auto-managed payouts, EU invoicing | Auto-managed payouts |
| Reporting | Advanced reporting with 22 data points and multiple breakdowns | Real-time reporting with limited depth |
| Fraud controls | Self-referral detection, ad fraud detection, approval rules, refund tracking | Built-in fraud detection (less configurable than advanced platforms) |
| Affiliate dashboard branding | Fully customizable, custom domain, CSS/JS support | Limited customization |
| Email automation | Built-in email automation + broadcast emails | Limited email automation, no broadcast emails |
| Tax form collection | Built-in W-9 / W-8BEN collection | Not supported |
| Team members & roles | Unlimited team members with custom roles and permissions | Not supported |
| Postbacks & API | Postbacks, API, and webhooks for advanced integrations | Has API |
| Starting price | $49 / $99 / $149+ per month | $12.5 / $39 / $99 per month |
Worry free migration
- Affiliates don't have to change the links
- Reliable migration assistance
- Simple and standard migration process
3 simple steps
Choose the right plan for you
Share the CSV file with the affiliate & referral details
Migration will be completed in 24-48 hours
Why customers choose us
Your business is in good hands
FirstPromoter has been great, been loving the new update – much more cleaner and the new way of coupon codes is a game changer. Tracking is great and shows all numbers that needs to be seen!
Co-founder at Submagic
Customer service has been excellent, and the platform itself is very sleek and intuitive. For a growing affiliate program, it’s perfect!
Marketing and Partnership Manager at CustomGPT
It’s gotten a lot easier since the launch of V2 for sure! Honestly, our work with FirstPromoter currently is very low since we have everything set up: new affiliates get onboarded automatically and we offer to have a call with them. Rest of the work is: go through new applications once a week, check out data at least once a month, send out emails to affiliates if we do campaigns/have product releases.
Product Ops Managerin at neuroflash
Common questions
Affonso is a lightweight tool for software companies that connects to Stripe, Paddle, Polar, Creem and Dodo Payments. FirstPromoter adds Chargebee, Recurly and Braintree, and includes multi-tier commissions and unlimited team members on every plan. See all integrations.
Affonso prices in euros, from €19 a month on its Launch plan with one seat and up to $1,000 a month in partner revenue, then €29 and €79 a month. FirstPromoter’s regular plans are $49, $99 and $149+ a month, and every plan includes multi-tier commissions and unlimited team members. See FirstPromoter pricing.
Affonso offers managed payouts from its Growth plan. Every FirstPromoter plan includes mass payouts through PayPal, Stripe, Wise, crypto or bank transfer, and Enterprise adds managed Auto-payouts.
Yes. Share a CSV of your affiliates and referrals and the FirstPromoter team handles the migration, usually within 24 to 48 hours. Affiliates keep their links, and on Stripe you can import billing history when you switch.
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Go live before the end of the day
Connect billing, set commission rules and launch. Tracking, payouts and compliance scale from day one.
14-day free trial. No credit card required.