FirstPromoter vs LeadDyno

Automated affiliate tracking vs manual work & limitations

Trusted by thousands of SaaS businesses

Trusted by thousands of SaaS businesses

Trusted by thousands of SaaS businesses

Why SaaS companies
choose FirstPromoter

Discover the top three reasons why SaaS companies choose FirstPromoter over the competition.

Reach Icon
Reach Icon

Expand your reach

Expand your reach

Unlimited affiliates

Unlimited affiliates

With LeadDyno, you can only have up to 50 active affiliates. FirstPromoter allows you to have 1000 affiliates with the Starter plan. You even get unlimited active affiliates starting from the Business plan.

With LeadDyno, you can only have up to 50 active affiliates. FirstPromoter allows you to have 1000 affiliates with the Starter plan. You even get unlimited active affiliates starting from the Business plan.

Team Icon
Team Icon

Add your team

Add your team

Unlimited members

Unlimited members

Campaigns can be managed by different team members. With FirstPromoter, there are no limits — add as many team members as you need.

Campaigns can be managed by different team members. With FirstPromoter, there are no limits — add as many team members as you need.

Payouts Icon
Payouts Icon

Effortless payouts

Effortless payouts

Payouts invoicing

Payouts invoicing

We handle the difficult task of managing VAT and Non-VAT invoices for payouts made to affiliates so you can focus on what matters most to your business.

We handle the difficult task of managing VAT and Non-VAT invoices for payouts made to affiliates so you can focus on what matters most to your business.

Everything you need for affiliate tracking vs limitations & manual work

FirstPromoter is a better choice than LeadDyno for SaaS companies that want modern tracking, stronger fraud protection, and more advanced program control. LeadDyno offers a wide range of integrations and features, but feels more limited in reporting, automation, and scalability.

$30M +

Revenue Tracked

Each Month

2000+

Customers

7000+

Programs Launched

Firstpromoter
LeadDyno
Best for
SaaS companies building and scaling affiliate programs
E-commerce and SaaS companies needing broad integrations
Core differentiator
Modern, SaaS-focused platform with advanced tracking and reporting
Wide integrations + built-in tools for affiliate management
Billing integrations
Stripe, Paddle, Chargebee, Braintree, Recurly
Stripe, Chargebee, Recurly, e-commerce integrations (no Paddle/Braintree)
Link tracking capabilities
Advanced tracking with links, postbacks, and attribution control
Link tracking with shortlinks support
Coupon capabilities
Coupon tracking + auto-create Stripe coupons
Coupon tracking (no auto-generation)
Attribution options
Flexible attribution (links, coupons, direct tracking)
Standard attribution
Commission flexibility
One-time, recurring, multi-tier, multi-level, custom rewards per plan/product
One-time, recurring, multi-tier (limited multi-level support)
Payouts
PayPal & Wise bulk payouts, auto-managed payouts, EU invoicing
PayPal payouts only (no automation)
Reporting
Advanced reporting with 18 data points and detailed breakdowns
Basic reporting with limited depth
Fraud controls
Advanced fraud detection, approval rules, refund tracking
No advanced fraud protection
Affiliate dashboard branding
Fully customizable, custom domain, CSS/JS support
Limited branding (custom domain + CSS only)
Email automation
Built-in email automation + broadcast emails
Limited automation + broadcast emails
Tax form collection
Built-in W-9 / W-8BEN collection
W-9 / W-8BEN supported
Team members & roles
Unlimited team members with custom roles and permissions
Limited role customization (predefined permissions)
Postbacks & API
Postbacks, API, and webhooks for flexible integrations
API available, no postbacks
Starting price
$49 / $99 / $149+ per month
$49 / $129 / $349 / $749 per month
Firstpromoter
LeadDyno
Best for
SaaS companies building and scaling affiliate programs
E-commerce and SaaS companies needing broad integrations
Core differentiator
Modern, SaaS-focused platform with advanced tracking and reporting
Wide integrations + built-in tools for affiliate management
Billing integrations
Stripe, Paddle, Chargebee, Braintree, Recurly
Stripe, Chargebee, Recurly, e-commerce integrations (no Paddle/Braintree)
Link tracking capabilities
Advanced tracking with links, postbacks, and attribution control
Link tracking with shortlinks support
Coupon capabilities
Coupon tracking + auto-create Stripe coupons
Coupon tracking (no auto-generation)
Attribution options
Flexible attribution (links, coupons, direct tracking)
Standard attribution
Commission flexibility
One-time, recurring, multi-tier, multi-level, custom rewards per plan/product
One-time, recurring, multi-tier (limited multi-level support)
Payouts
PayPal & Wise bulk payouts, auto-managed payouts, EU invoicing
PayPal payouts only (no automation)
Reporting
Advanced reporting with 18 data points and detailed breakdowns
Basic reporting with limited depth
Fraud controls
Advanced fraud detection, approval rules, refund tracking
No advanced fraud protection
Affiliate dashboard branding
Fully customizable, custom domain, CSS/JS support
Limited branding (custom domain + CSS only)
Email automation
Built-in email automation + broadcast emails
Limited automation + broadcast emails
Tax form collection
Built-in W-9 / W-8BEN collection
W-9 / W-8BEN supported
Team members & roles
Unlimited team members with custom roles and permissions
Limited role customization (predefined permissions)
Postbacks & API
Postbacks, API, and webhooks for flexible integrations
API available, no postbacks
Starting price
$49 / $99 / $149+ per month
$49 / $129 / $349 / $749 per month
Firstpromoter
LeadDyno
Best for
SaaS companies building and scaling affiliate programs
E-commerce and SaaS companies needing broad integrations
Core differentiator
Modern, SaaS-focused platform with advanced tracking and reporting
Wide integrations + built-in tools for affiliate management
Billing integrations
Stripe, Paddle, Chargebee, Braintree, Recurly
Stripe, Chargebee, Recurly, e-commerce integrations (no Paddle/Braintree)
Link tracking capabilities
Advanced tracking with links, postbacks, and attribution control
Link tracking with shortlinks support
Coupon capabilities
Coupon tracking + auto-create Stripe coupons
Coupon tracking (no auto-generation)
Attribution options
Flexible attribution (links, coupons, direct tracking)
Standard attribution
Commission flexibility
One-time, recurring, multi-tier, multi-level, custom rewards per plan/product
One-time, recurring, multi-tier (limited multi-level support)
Payouts
PayPal & Wise bulk payouts, auto-managed payouts, EU invoicing
PayPal payouts only (no automation)
Reporting
Advanced reporting with 18 data points and detailed breakdowns
Basic reporting with limited depth
Fraud controls
Advanced fraud detection, approval rules, refund tracking
No advanced fraud protection
Affiliate dashboard branding
Fully customizable, custom domain, CSS/JS support
Limited branding (custom domain + CSS only)
Email automation
Built-in email automation + broadcast emails
Limited automation + broadcast emails
Tax form collection
Built-in W-9 / W-8BEN collection
W-9 / W-8BEN supported
Team members & roles
Unlimited team members with custom roles and permissions
Limited role customization (predefined permissions)
Postbacks & API
Postbacks, API, and webhooks for flexible integrations
API available, no postbacks
Starting price
$49 / $99 / $149+ per month
$49 / $129 / $349 / $749 per month

Easy migration

Worried about migration? Leave it to us. We can help you migrate your promoters to FirstPromoter if you are using another platform.

Affiliates don't have to change the links

Reliable migration assistance

Simple and standard migration process

3 simple steps

1

Choose the right plan for you

CSV

2

Share the CSV file with the affiliate & referral details

3

Migration will be completed in 24-48 hours

“We've been using FirstPromoter for over 5 years. It has helped us bring in hundreds of thousands of dollars of additional revenue, while being managed by just a single person.”

— John O'Nolan

Founder & CEO at Ghost.org

Why customers choose us

Your business is in good hands

Our dedicated Customer Success team is there for you when you need it most.

“From the beginning, their customer support has already BLOWN one of their main competitors out of the water!! They've been so helpful the entire way."

— Kayla H.

Affiliate Manager at

“From the beginning, their customer support has already BLOWN one of their main competitors out of the water!! They've been so helpful the entire way."

— Kayla H.

Affiliate Manager at

“From the beginning, their customer support has already BLOWN one of their main competitors out of the water!! They've been so helpful the entire way."

— Kayla H.

Affiliate Manager at

“Every time we thought "it would be great if we could do X", there was a feature to do exactly that. The support is quick, and they go above and beyond to help you solve problems, not just answer questions.”

— Dan Harvey

Co Founder and Chief Revenue Officer at

“Every time we thought "it would be great if we could do X", there was a feature to do exactly that. The support is quick, and they go above and beyond to help you solve problems, not just answer questions.”

— Dan Harvey

Co Founder and Chief Revenue Officer at

“Every time we thought "it would be great if we could do X", there was a feature to do exactly that. The support is quick, and they go above and beyond to help you solve problems, not just answer questions.”

— Dan Harvey

Co Founder and Chief Revenue Officer at

“I love First Promoter! We just migrated from another tool and we should have done it earlier. Support is 10/10”.

— Chris Stanislawek

Marketing Manager at

“I love First Promoter! We just migrated from another tool and we should have done it earlier. Support is 10/10”.

— Chris Stanislawek

Marketing Manager at

“I love First Promoter! We just migrated from another tool and we should have done it earlier. Support is 10/10”.

— Chris Stanislawek

Marketing Manager at

Frequently Asked Questions

These are the questions we heard more often.

Is FirstPromoter only for SaaS businesses?

Can you make payouts directly from the Stripe account?

Can I use my own domain name?

What's the affiliate cookie life?

Will affiliate marketing work for my business?

How long are your contracts?

Are you GDPR compliant?

Don’t see the answer you need?

That’s ok. Just drop a message and we will get back to you ASAP.

Don’t see the answer you need?

That’s ok. Just drop a message and we will get back to you ASAP.

Get Started Today

Launch Affiliate, Influencer & Referral Programs in under 15 minutes. Start building a program that delivers results.

14-day free trial. No credit card required.

Get Started Today

Launch Affiliate, Influencer & Referral Programs in under 15 minutes. Start building a program that delivers results.

14-day free trial. No credit card required.

Get Started Today

Launch Affiliate, Influencer & Referral Programs in under 15 minutes. Start building a program that delivers results.

14-day free trial. No credit card required.