FirstPromoter vs Rewardful

Features to support your growth vs limitations

Trusted by thousands of SaaS businesses

Trusted by thousands of SaaS businesses

Trusted by thousands of SaaS businesses

Why SaaS companies
choose FirstPromoter

Discover the top three reasons why SaaS companies choose FirstPromoter over the competition.

Commissions Icon
Commissions Icon

Multi-tier & multi-level commissions

Multi-tier & multi-level commissions

Flexible commissions

Flexible commissions

You can set up multi-tier and multi-level commissions. You can also set different commissions based on plan/price id or exclude some products from the rewarding scheme.

You can set up multi-tier and multi-level commissions. You can also set different commissions based on plan/price id or exclude some products from the rewarding scheme.

Emails Icon
Emails Icon

Send emails directly

Send emails directly

Integrated emails

Integrated emails

Handle emails inside FirstPromoter. Edit the current templates or create your own. Send broadcast emails to inform and keep your promoters active.

Handle emails inside FirstPromoter. Edit the current templates or create your own. Send broadcast emails to inform and keep your promoters active.

Reporting Icon
Reporting Icon

Never miss important data

Never miss important data

Advanced reporting

Advanced reporting

Reports come with 18 data points to help you get a complete view of your entire program. If it's important data, you won't miss it.

Reports come with 18 data points to help you get a complete view of your entire program. If it's important data, you won't miss it.

Choose the tool with more essential features

FirstPromoter is a better choice than Rewardful for SaaS companies that want deeper control, better reporting, and more built-in tools to scale their affiliate program. Rewardful is easier to start with, but lacks flexibility as your program grows.

$30M +

Revenue Tracked

Each Month

2000+

Customers

7000+

Programs Launched

Firstpromoter
Rewardful
Best for
SaaS companies looking to scale affiliate programs
Early-stage SaaS needing quick setup
Core differentiator
Advanced reporting, flexible rewards, and built-in program management tools
Simple setup for recurring Stripe-based affiliate programs
Billing integrations
Stripe, Paddle, Chargebee, Braintree, Recurly
Stripe, Paddle
Link tracking capabilities
Referral links with advanced tracking, postbacks, and traffic attribution
Basic referral link tracking
Coupon capabilities
Coupon tracking, auto-create Stripe coupons, multiple coupons per affiliate
Coupon tracking with Stripe sync
Attribution options
Link + coupon tracking with flexible attribution control
Primarily Stripe-based attribution (first/last touch)
Commission flexibility
One-time, recurring, multi-tier, multi-level, custom rewards per plan/product
One-time and recurring commissions with limited customization
Payouts
PayPal & Wise bulk payouts, auto-managed payouts, EU invoicing
PayPal & Wise payouts, managed payouts (beta with fee)
Reporting
Advanced reporting with 18 data points and multiple breakdowns
Basic reporting with limited depth
Fraud controls
Self-referral detection, ad fraud detection, approval rules, refund tracking
Basic fraud detection and refund handling
Affiliate dashboard branding
Fully customizable, custom domain, CSS/JS support
Basic branding with limited customization
Email automation
Built-in email automation + broadcast emails
Limited email functionality
Tax form collection
Built-in W-9 / W-8BEN collection
Not included
Team members & roles
Unlimited team members with custom roles and permissions
Not supported
Postbacks & API
Postbacks, API, and webhooks for advanced integrations
Limited API capabilities, no postbacks
Starting price
$49 / $99 / $149+ per month
$49 / $99 / $149+ per month
Firstpromoter
Rewardful
Best for
SaaS companies looking to scale affiliate programs
Early-stage SaaS needing quick setup
Core differentiator
Advanced reporting, flexible rewards, and built-in program management tools
Simple setup for recurring Stripe-based affiliate programs
Billing integrations
Stripe, Paddle, Chargebee, Braintree, Recurly
Stripe, Paddle
Link tracking capabilities
Referral links with advanced tracking, postbacks, and traffic attribution
Basic referral link tracking
Coupon capabilities
Coupon tracking, auto-create Stripe coupons, multiple coupons per affiliate
Coupon tracking with Stripe sync
Attribution options
Link + coupon tracking with flexible attribution control
Primarily Stripe-based attribution (first/last touch)
Commission flexibility
One-time, recurring, multi-tier, multi-level, custom rewards per plan/product
One-time and recurring commissions with limited customization
Payouts
PayPal & Wise bulk payouts, auto-managed payouts, EU invoicing
PayPal & Wise payouts, managed payouts (beta with fee)
Reporting
Advanced reporting with 18 data points and multiple breakdowns
Basic reporting with limited depth
Fraud controls
Self-referral detection, ad fraud detection, approval rules, refund tracking
Basic fraud detection and refund handling
Affiliate dashboard branding
Fully customizable, custom domain, CSS/JS support
Basic branding with limited customization
Email automation
Built-in email automation + broadcast emails
Limited email functionality
Tax form collection
Built-in W-9 / W-8BEN collection
Not included
Team members & roles
Unlimited team members with custom roles and permissions
Not supported
Postbacks & API
Postbacks, API, and webhooks for advanced integrations
Limited API capabilities, no postbacks
Starting price
$49 / $99 / $149+ per month
$49 / $99 / $149+ per month
Firstpromoter
Rewardful
Best for
SaaS companies looking to scale affiliate programs
Early-stage SaaS needing quick setup
Core differentiator
Advanced reporting, flexible rewards, and built-in program management tools
Simple setup for recurring Stripe-based affiliate programs
Billing integrations
Stripe, Paddle, Chargebee, Braintree, Recurly
Stripe, Paddle
Link tracking capabilities
Referral links with advanced tracking, postbacks, and traffic attribution
Basic referral link tracking
Coupon capabilities
Coupon tracking, auto-create Stripe coupons, multiple coupons per affiliate
Coupon tracking with Stripe sync
Attribution options
Link + coupon tracking with flexible attribution control
Primarily Stripe-based attribution (first/last touch)
Commission flexibility
One-time, recurring, multi-tier, multi-level, custom rewards per plan/product
One-time and recurring commissions with limited customization
Payouts
PayPal & Wise bulk payouts, auto-managed payouts, EU invoicing
PayPal & Wise payouts, managed payouts (beta with fee)
Reporting
Advanced reporting with 18 data points and multiple breakdowns
Basic reporting with limited depth
Fraud controls
Self-referral detection, ad fraud detection, approval rules, refund tracking
Basic fraud detection and refund handling
Affiliate dashboard branding
Fully customizable, custom domain, CSS/JS support
Basic branding with limited customization
Email automation
Built-in email automation + broadcast emails
Limited email functionality
Tax form collection
Built-in W-9 / W-8BEN collection
Not included
Team members & roles
Unlimited team members with custom roles and permissions
Not supported
Postbacks & API
Postbacks, API, and webhooks for advanced integrations
Limited API capabilities, no postbacks
Starting price
$49 / $99 / $149+ per month
$49 / $99 / $149+ per month

Easy migration

Worried about migration? Leave it to us. We can help you migrate your promoters to FirstPromoter if you are using another platform.

Affiliates don't have to change the links

Reliable migration assistance

Simple and standard migration process

3 simple steps

1

Choose the right plan for you

CSV

2

Share the CSV file with the affiliate & referral details

3

Migration will be completed in 24-48 hours

“We've been using FirstPromoter for over 5 years. It has helped us bring in hundreds of thousands of dollars of additional revenue, while being managed by just a single person.”

— John O'Nolan

Founder & CEO at Ghost.org

Why customers choose us

Your business is in good hands

Our dedicated Customer Success team is there for you when you need it most.

“From the beginning, their customer support has already BLOWN one of their main competitors out of the water!! They've been so helpful the entire way."

— Kayla H.

Affiliate Manager at

“From the beginning, their customer support has already BLOWN one of their main competitors out of the water!! They've been so helpful the entire way."

— Kayla H.

Affiliate Manager at

“From the beginning, their customer support has already BLOWN one of their main competitors out of the water!! They've been so helpful the entire way."

— Kayla H.

Affiliate Manager at

“Every time we thought "it would be great if we could do X", there was a feature to do exactly that. The support is quick, and they go above and beyond to help you solve problems, not just answer questions.”

— Dan Harvey

Co Founder and Chief Revenue Officer at

“Every time we thought "it would be great if we could do X", there was a feature to do exactly that. The support is quick, and they go above and beyond to help you solve problems, not just answer questions.”

— Dan Harvey

Co Founder and Chief Revenue Officer at

“Every time we thought "it would be great if we could do X", there was a feature to do exactly that. The support is quick, and they go above and beyond to help you solve problems, not just answer questions.”

— Dan Harvey

Co Founder and Chief Revenue Officer at

“I love First Promoter! We just migrated from another tool and we should have done it earlier. Support is 10/10”.

— Chris Stanislawek

Marketing Manager at

“I love First Promoter! We just migrated from another tool and we should have done it earlier. Support is 10/10”.

— Chris Stanislawek

Marketing Manager at

“I love First Promoter! We just migrated from another tool and we should have done it earlier. Support is 10/10”.

— Chris Stanislawek

Marketing Manager at

Frequently Asked Questions

These are the questions we heard more often.

Is FirstPromoter only for SaaS businesses?

Can you make payouts directly from the Stripe account?

Can I use my own domain name?

What's the affiliate cookie life?

Will affiliate marketing work for my business?

How long are your contracts?

Are you GDPR compliant?

Don’t see the answer you need?

That’s ok. Just drop a message and we will get back to you ASAP.

Don’t see the answer you need?

That’s ok. Just drop a message and we will get back to you ASAP.

Get Started Today

Launch Affiliate, Influencer & Referral Programs in under 15 minutes. Start building a program that delivers results.

14-day free trial. No credit card required.

Get Started Today

Launch Affiliate, Influencer & Referral Programs in under 15 minutes. Start building a program that delivers results.

14-day free trial. No credit card required.

Get Started Today

Launch Affiliate, Influencer & Referral Programs in under 15 minutes. Start building a program that delivers results.

14-day free trial. No credit card required.