Trusted by thousands of SaaS businesses

Trusted by thousands of SaaS businesses

Trusted by thousands of SaaS businesses

Why SaaS companies
choose FirstPromoter

Discover the top three reasons why SaaS companies choose FirstPromoter over the competition.

Enterprise-level reward structures

Enterprise-level reward structures

Flexible commissions

Flexible commissions

Get every commission model out of the box, no custom plan required. Mix multi-tier and multi-level structures, set distinct payouts per plan or price ID, and exclude products from rewards when you need to.

Get every commission model out of the box, no custom plan required. Mix multi-tier and multi-level structures, set distinct payouts per plan or price ID, and exclude products from rewards when you need to.

A dashboard that fits your product

A dashboard that fits your product

Brandable affiliate dashboard

Brandable affiliate dashboard

Build the affiliate portal you actually want. Custom domain, custom layout, full CSS and JS access. No fixed templates, no ecosystem constraints, just a clean experience that matches your brand.

Build the affiliate portal you actually want. Custom domain, custom layout, full CSS and JS access. No fixed templates, no ecosystem constraints, just a clean experience that matches your brand.

Coupons created the moment you need them

Coupons created the moment you need them

Stripe coupon code tracking

Stripe coupon code tracking

Set up Stripe coupons from your FirstPromoter dashboard in a few clicks. Issue several codes per affiliate, let promoters create new ones themselves, and see every redemption tracked back to the right partner.

Set up Stripe coupons from your FirstPromoter dashboard in a few clicks. Issue several codes per affiliate, let promoters create new ones themselves, and see every redemption tracked back to the right partner.

Choose the tool with more essential features

FirstPromoter is a better choice than PartnerStack and Impact for SaaS companies that want a complete, fully customizable affiliate platform with advanced control and built-in tools. PartnerStack delivers an enterprise-grade partner platform with marketplace access, and Impact provides a best-in-class partner ecosystem for large multi-channel programs, but both come with custom pricing, platform fees, and limited customization compared to FirstPromoter.

$30M +

Revenue Tracked

Each Month

2000+

Customers

7000+

Programs Launched

Firstpromoter
PartnerStack
Impact
Best for
SaaS companies that want fast setup and scalable affiliate control
Large B2B SaaS enterprises
Enterprise companies running large, multi-channel partner programs
Core differentiator
Flexible, developer-friendly affiliate software with full control
Enterprise-grade partner platform + marketplace
Best-in-class partner ecosystem with enterprise-grade capabilities
Billing integrations
Stripe, Paddle, Chargebee, Braintree, Recurly
Stripe + custom integrations (heavy dev work)
No native SaaS billing integrations (requires custom development)
Link tracking capabilities
Advanced tracking with links, postbacks, and attribution control
Advanced tracking across affiliates and partners
Extremely advanced tracking across multiple channels and partner types
Coupon capabilities
Coupon tracking, auto-create Stripe coupons, multiple coupons per affiliate
Coupon and deal tracking supported
Coupon and promotion tracking supported
Attribution options
Flexible attribution (links, coupons, direct tracking)
Multi-touch and partner attribution models
Multi-touch, cross-channel attribution (highly configurable)
Commission flexibility
One-time, recurring, multi-tier, multi-level, custom rewards per plan/product
Flexible commissions (rev share, deals, partnerships)
Highly flexible commissions across affiliates, influencers, and partners
Payouts
PayPal & Wise bulk payouts, auto-managed payouts, EU invoicing
Fully managed payouts (typically includes platform fees and payout fees)
Fully managed global payouts (often includes additional fees and setup)
Reporting
Advanced reporting with 18 data points and detailed breakdowns
Enterprise-level reporting (some advanced insights tied to higher-tier plans)
Extremely detailed reporting (complex to configure and navigate)
Fraud controls
Advanced fraud detection, approval rules, refund tracking
Platform-level fraud protection and compliance (tiered by plan)
Enterprise-level fraud prevention and compliance tools
Affiliate dashboard branding
Fully customizable, custom domain, CSS/JS support
Limited customization within PartnerStack ecosystem
Limited customization within platform constraints
Email automation
Built-in email automation + broadcast emails
Built-in partner communication tools
Partner communication tools (workflow-based, less flexible)
Tax form collection
Built-in W-9 / W-8BEN collection
Built-in tax and compliance handling
Built-in tax and compliance handling
Team members & roles
Unlimited team members with custom roles and permissions
Advanced roles & collaboration (often tied to higher-tier plans)
Advanced team roles and permissions (enterprise-grade)
Postbacks & API
Postbacks, API, and webhooks for flexible integrations
API available, but deeper integrations may require developer resources
Extensive API and integrations (requires developer resources)
Starting price
$49 / $99 / $149+ per month
Custom pricing (typically high + platform fees)
Custom pricing (typically very high + platform and service fees)
Firstpromoter
PartnerStack
Impact
Best for
SaaS companies that want fast setup and scalable affiliate control
Large B2B SaaS enterprises
Enterprise companies running large, multi-channel partner programs
Core differentiator
Flexible, developer-friendly affiliate software with full control
Enterprise-grade partner platform + marketplace
Best-in-class partner ecosystem with enterprise-grade capabilities
Billing integrations
Stripe, Paddle, Chargebee, Braintree, Recurly
Stripe + custom integrations (heavy dev work)
No native SaaS billing integrations (requires custom development)
Link tracking capabilities
Advanced tracking with links, postbacks, and attribution control
Advanced tracking across affiliates and partners
Extremely advanced tracking across multiple channels and partner types
Coupon capabilities
Coupon tracking, auto-create Stripe coupons, multiple coupons per affiliate
Coupon and deal tracking supported
Coupon and promotion tracking supported
Attribution options
Flexible attribution (links, coupons, direct tracking)
Multi-touch and partner attribution models
Multi-touch, cross-channel attribution (highly configurable)
Commission flexibility
One-time, recurring, multi-tier, multi-level, custom rewards per plan/product
Flexible commissions (rev share, deals, partnerships)
Highly flexible commissions across affiliates, influencers, and partners
Payouts
PayPal & Wise bulk payouts, auto-managed payouts, EU invoicing
Fully managed payouts (typically includes platform fees and payout fees)
Fully managed global payouts (often includes additional fees and setup)
Reporting
Advanced reporting with 18 data points and detailed breakdowns
Enterprise-level reporting (some advanced insights tied to higher-tier plans)
Extremely detailed reporting (complex to configure and navigate)
Fraud controls
Advanced fraud detection, approval rules, refund tracking
Platform-level fraud protection and compliance (tiered by plan)
Enterprise-level fraud prevention and compliance tools
Affiliate dashboard branding
Fully customizable, custom domain, CSS/JS support
Limited customization within PartnerStack ecosystem
Limited customization within platform constraints
Email automation
Built-in email automation + broadcast emails
Built-in partner communication tools
Partner communication tools (workflow-based, less flexible)
Tax form collection
Built-in W-9 / W-8BEN collection
Built-in tax and compliance handling
Built-in tax and compliance handling
Team members & roles
Unlimited team members with custom roles and permissions
Advanced roles & collaboration (often tied to higher-tier plans)
Advanced team roles and permissions (enterprise-grade)
Postbacks & API
Postbacks, API, and webhooks for flexible integrations
API available, but deeper integrations may require developer resources
Extensive API and integrations (requires developer resources)
Starting price
$49 / $99 / $149+ per month
Custom pricing (typically high + platform fees)
Custom pricing (typically very high + platform and service fees)
Firstpromoter
PartnerStack
Impact
Best for
SaaS companies that want fast setup and scalable affiliate control
Large B2B SaaS enterprises
Enterprise companies running large, multi-channel partner programs
Core differentiator
Flexible, developer-friendly affiliate software with full control
Enterprise-grade partner platform + marketplace
Best-in-class partner ecosystem with enterprise-grade capabilities
Billing integrations
Stripe, Paddle, Chargebee, Braintree, Recurly
Stripe + custom integrations (heavy dev work)
No native SaaS billing integrations (requires custom development)
Link tracking capabilities
Advanced tracking with links, postbacks, and attribution control
Advanced tracking across affiliates and partners
Extremely advanced tracking across multiple channels and partner types
Coupon capabilities
Coupon tracking, auto-create Stripe coupons, multiple coupons per affiliate
Coupon and deal tracking supported
Coupon and promotion tracking supported
Attribution options
Flexible attribution (links, coupons, direct tracking)
Multi-touch and partner attribution models
Multi-touch, cross-channel attribution (highly configurable)
Commission flexibility
One-time, recurring, multi-tier, multi-level, custom rewards per plan/product
Flexible commissions (rev share, deals, partnerships)
Highly flexible commissions across affiliates, influencers, and partners
Payouts
PayPal & Wise bulk payouts, auto-managed payouts, EU invoicing
Fully managed payouts (typically includes platform fees and payout fees)
Fully managed global payouts (often includes additional fees and setup)
Reporting
Advanced reporting with 18 data points and detailed breakdowns
Enterprise-level reporting (some advanced insights tied to higher-tier plans)
Extremely detailed reporting (complex to configure and navigate)
Fraud controls
Advanced fraud detection, approval rules, refund tracking
Platform-level fraud protection and compliance (tiered by plan)
Enterprise-level fraud prevention and compliance tools
Affiliate dashboard branding
Fully customizable, custom domain, CSS/JS support
Limited customization within PartnerStack ecosystem
Limited customization within platform constraints
Email automation
Built-in email automation + broadcast emails
Built-in partner communication tools
Partner communication tools (workflow-based, less flexible)
Tax form collection
Built-in W-9 / W-8BEN collection
Built-in tax and compliance handling
Built-in tax and compliance handling
Team members & roles
Unlimited team members with custom roles and permissions
Advanced roles & collaboration (often tied to higher-tier plans)
Advanced team roles and permissions (enterprise-grade)
Postbacks & API
Postbacks, API, and webhooks for flexible integrations
API available, but deeper integrations may require developer resources
Extensive API and integrations (requires developer resources)
Starting price
$49 / $99 / $149+ per month
Custom pricing (typically high + platform fees)
Custom pricing (typically very high + platform and service fees)

Easy migration

Worried about migration? Leave it to us. We can help you migrate your promoters to FirstPromoter if you are using another platform.

Affiliates don't have to change the links

Reliable migration assistance

Simple and standard migration process

3 simple steps

1

Choose the right plan for you

CSV

2

Share the CSV file with the affiliate & referral details

3

Migration will be completed in 24-48 hours

“We've been using FirstPromoter for over 5 years. It has helped us bring in hundreds of thousands of dollars of additional revenue, while being managed by just a single person.”

— John O'Nolan

Founder & CEO at Ghost.org

Why customers choose us

Your business is in good hands

Our dedicated Customer Success team is there for you when you need it most.

“From the beginning, their customer support has already BLOWN one of their main competitors out of the water!! They've been so helpful the entire way."

— Kayla H.

Affiliate Manager at

“From the beginning, their customer support has already BLOWN one of their main competitors out of the water!! They've been so helpful the entire way."

— Kayla H.

Affiliate Manager at

“From the beginning, their customer support has already BLOWN one of their main competitors out of the water!! They've been so helpful the entire way."

— Kayla H.

Affiliate Manager at

“Every time we thought "it would be great if we could do X", there was a feature to do exactly that. The support is quick, and they go above and beyond to help you solve problems, not just answer questions.”

— Dan Harvey

Co Founder and Chief Revenue Officer at

“Every time we thought "it would be great if we could do X", there was a feature to do exactly that. The support is quick, and they go above and beyond to help you solve problems, not just answer questions.”

— Dan Harvey

Co Founder and Chief Revenue Officer at

“Every time we thought "it would be great if we could do X", there was a feature to do exactly that. The support is quick, and they go above and beyond to help you solve problems, not just answer questions.”

— Dan Harvey

Co Founder and Chief Revenue Officer at

“I love First Promoter! We just migrated from another tool and we should have done it earlier. Support is 10/10”.

— Chris Stanislawek

Marketing Manager at

“I love First Promoter! We just migrated from another tool and we should have done it earlier. Support is 10/10”.

— Chris Stanislawek

Marketing Manager at

“I love First Promoter! We just migrated from another tool and we should have done it earlier. Support is 10/10”.

— Chris Stanislawek

Marketing Manager at

Frequently Asked Questions

These are the questions we heard more often.

Is FirstPromoter only for SaaS businesses?

Can you make payouts directly from the Stripe account?

Can I use my own domain name?

What's the affiliate cookie life?

Will affiliate marketing work for my business?

How long are your contracts?

Are you GDPR compliant?

Don’t see the answer you need?

That’s ok. Just drop a message and we will get back to you ASAP.

Don’t see the answer you need?

That’s ok. Just drop a message and we will get back to you ASAP.

Get Started Today

Launch Affiliate, Influencer & Referral Programs in under 15 minutes. Start building a program that delivers results.

14-day free trial. No credit card required.

Get Started Today

Launch Affiliate, Influencer & Referral Programs in under 15 minutes. Start building a program that delivers results.

14-day free trial. No credit card required.

Get Started Today

Launch Affiliate, Influencer & Referral Programs in under 15 minutes. Start building a program that delivers results.

14-day free trial. No credit card required.