Trusted by thousands of SaaS businesses

Trusted by thousands of SaaS businesses

Trusted by thousands of SaaS businesses

Why SaaS companies
choose FirstPromoter

Discover the top three reasons why SaaS companies choose FirstPromoter over the competition.

Own the experience

Own the experience

Brandable affiliate dashboard

Brandable affiliate dashboard

Skip the templated, locked-down dashboards. Host the affiliate area under your own domain, customize every layer of the layout, and use CSS or JS to deliver a polished, on-brand experience your partners actually want to log into.

Skip the templated, locked-down dashboards. Host the affiliate area under your own domain, customize every layer of the layout, and use CSS or JS to deliver a polished, on-brand experience your partners actually want to log into.

Custom rewards without limits

Custom rewards without limits

Flexible commissions

Flexible commissions

Get the full range of commission options without higher-tier pricing. Combine multi-tier and multi-level rewards, vary commissions across plans or price IDs, and exclude specific products from payouts whenever you need to.

Get the full range of commission options without higher-tier pricing. Combine multi-tier and multi-level rewards, vary commissions across plans or price IDs, and exclude specific products from payouts whenever you need to.

Automated coupon creation

Automated coupon creation

Stripe coupon code tracking

Stripe coupon code tracking

Spin up Stripe coupons from inside FirstPromoter without touching your Stripe dashboard. Give each affiliate multiple codes, let them generate their own, and track every redemption automatically.

Spin up Stripe coupons from inside FirstPromoter without touching your Stripe dashboard. Give each affiliate multiple codes, let them generate their own, and track every redemption automatically.

Choose the tool with more essential features

FirstPromoter is a better choice than PartnerStack and Rewardful for SaaS companies that want a complete, fully customizable affiliate platform with advanced control and built-in tools. PartnerStack delivers an enterprise-grade partner platform with marketplace access, and Rewardful offers a simple setup for Stripe-based programs, but both fall short on dashboard customization, flexible commissions, and coupon automation.

$30M +

Revenue Tracked

Each Month

2000+

Customers

7000+

Programs Launched

Firstpromoter
PartnerStack
Rewardful
Best for
SaaS companies that want fast setup and scalable affiliate control
Large B2B SaaS enterprises
Early-stage SaaS needing quick setup
Core differentiator
Flexible, developer-friendly affiliate software with full control
Enterprise-grade partner platform + marketplace
Simple setup for recurring Stripe-based affiliate programs
Billing integrations
Stripe, Paddle, Chargebee, Braintree, Recurly
Stripe + custom integrations (heavy dev work)
Stripe, Paddle
Link tracking capabilities
Advanced tracking with links, postbacks, and attribution control
Advanced tracking across affiliates and partners
Basic referral link tracking
Coupon capabilities
Coupon tracking, auto-create Stripe coupons, multiple coupons per affiliate
Coupon and deal tracking supported
Coupon tracking with Stripe sync
Attribution options
Flexible attribution (links, coupons, direct tracking)
Multi-touch and partner attribution models
Primarily Stripe-based attribution (first/last touch)
Commission flexibility
One-time, recurring, multi-tier, multi-level, custom rewards per plan/product
Flexible commissions (rev share, deals, partnerships)
One-time and recurring commissions with limited customization
Payouts
PayPal & Wise bulk payouts, auto-managed payouts, EU invoicing
Fully managed payouts (typically includes platform fees and payout fees)
PayPal & Wise payouts, managed payouts (beta with fee)
Reporting
Advanced reporting with 18 data points and detailed breakdowns
Enterprise-level reporting (some advanced insights tied to higher-tier plans)
Basic reporting with limited depth
Fraud controls
Advanced fraud detection, approval rules, refund tracking
Platform-level fraud protection and compliance (tiered by plan)
Basic fraud detection and refund handling
Affiliate dashboard branding
Fully customizable, custom domain, CSS/JS support
Limited customization within PartnerStack ecosystem
Basic branding with limited customization
Email automation
Built-in email automation + broadcast emails
Built-in partner communication tools
Limited email functionality
Tax form collection
Built-in W-9 / W-8BEN collection
Built-in tax and compliance handling
Not included
Team members & roles
Unlimited team members with custom roles and permissions
Advanced roles & collaboration (often tied to higher-tier plans)
Not supported
Postbacks & API
Postbacks, API, and webhooks for flexible integrations
API available, but deeper integrations may require developer resources
Limited API capabilities, no postbacks
Starting price
$49 / $99 / $149+ per month
Custom pricing (typically high + platform fees)
$49 / $99 / $149+ per month
Firstpromoter
PartnerStack
Rewardful
Best for
SaaS companies that want fast setup and scalable affiliate control
Large B2B SaaS enterprises
Early-stage SaaS needing quick setup
Core differentiator
Flexible, developer-friendly affiliate software with full control
Enterprise-grade partner platform + marketplace
Simple setup for recurring Stripe-based affiliate programs
Billing integrations
Stripe, Paddle, Chargebee, Braintree, Recurly
Stripe + custom integrations (heavy dev work)
Stripe, Paddle
Link tracking capabilities
Advanced tracking with links, postbacks, and attribution control
Advanced tracking across affiliates and partners
Basic referral link tracking
Coupon capabilities
Coupon tracking, auto-create Stripe coupons, multiple coupons per affiliate
Coupon and deal tracking supported
Coupon tracking with Stripe sync
Attribution options
Flexible attribution (links, coupons, direct tracking)
Multi-touch and partner attribution models
Primarily Stripe-based attribution (first/last touch)
Commission flexibility
One-time, recurring, multi-tier, multi-level, custom rewards per plan/product
Flexible commissions (rev share, deals, partnerships)
One-time and recurring commissions with limited customization
Payouts
PayPal & Wise bulk payouts, auto-managed payouts, EU invoicing
Fully managed payouts (typically includes platform fees and payout fees)
PayPal & Wise payouts, managed payouts (beta with fee)
Reporting
Advanced reporting with 18 data points and detailed breakdowns
Enterprise-level reporting (some advanced insights tied to higher-tier plans)
Basic reporting with limited depth
Fraud controls
Advanced fraud detection, approval rules, refund tracking
Platform-level fraud protection and compliance (tiered by plan)
Basic fraud detection and refund handling
Affiliate dashboard branding
Fully customizable, custom domain, CSS/JS support
Limited customization within PartnerStack ecosystem
Basic branding with limited customization
Email automation
Built-in email automation + broadcast emails
Built-in partner communication tools
Limited email functionality
Tax form collection
Built-in W-9 / W-8BEN collection
Built-in tax and compliance handling
Not included
Team members & roles
Unlimited team members with custom roles and permissions
Advanced roles & collaboration (often tied to higher-tier plans)
Not supported
Postbacks & API
Postbacks, API, and webhooks for flexible integrations
API available, but deeper integrations may require developer resources
Limited API capabilities, no postbacks
Starting price
$49 / $99 / $149+ per month
Custom pricing (typically high + platform fees)
$49 / $99 / $149+ per month
Firstpromoter
PartnerStack
Rewardful
Best for
SaaS companies that want fast setup and scalable affiliate control
Large B2B SaaS enterprises
Early-stage SaaS needing quick setup
Core differentiator
Flexible, developer-friendly affiliate software with full control
Enterprise-grade partner platform + marketplace
Simple setup for recurring Stripe-based affiliate programs
Billing integrations
Stripe, Paddle, Chargebee, Braintree, Recurly
Stripe + custom integrations (heavy dev work)
Stripe, Paddle
Link tracking capabilities
Advanced tracking with links, postbacks, and attribution control
Advanced tracking across affiliates and partners
Basic referral link tracking
Coupon capabilities
Coupon tracking, auto-create Stripe coupons, multiple coupons per affiliate
Coupon and deal tracking supported
Coupon tracking with Stripe sync
Attribution options
Flexible attribution (links, coupons, direct tracking)
Multi-touch and partner attribution models
Primarily Stripe-based attribution (first/last touch)
Commission flexibility
One-time, recurring, multi-tier, multi-level, custom rewards per plan/product
Flexible commissions (rev share, deals, partnerships)
One-time and recurring commissions with limited customization
Payouts
PayPal & Wise bulk payouts, auto-managed payouts, EU invoicing
Fully managed payouts (typically includes platform fees and payout fees)
PayPal & Wise payouts, managed payouts (beta with fee)
Reporting
Advanced reporting with 18 data points and detailed breakdowns
Enterprise-level reporting (some advanced insights tied to higher-tier plans)
Basic reporting with limited depth
Fraud controls
Advanced fraud detection, approval rules, refund tracking
Platform-level fraud protection and compliance (tiered by plan)
Basic fraud detection and refund handling
Affiliate dashboard branding
Fully customizable, custom domain, CSS/JS support
Limited customization within PartnerStack ecosystem
Basic branding with limited customization
Email automation
Built-in email automation + broadcast emails
Built-in partner communication tools
Limited email functionality
Tax form collection
Built-in W-9 / W-8BEN collection
Built-in tax and compliance handling
Not included
Team members & roles
Unlimited team members with custom roles and permissions
Advanced roles & collaboration (often tied to higher-tier plans)
Not supported
Postbacks & API
Postbacks, API, and webhooks for flexible integrations
API available, but deeper integrations may require developer resources
Limited API capabilities, no postbacks
Starting price
$49 / $99 / $149+ per month
Custom pricing (typically high + platform fees)
$49 / $99 / $149+ per month

Easy migration

Worried about migration? Leave it to us. We can help you migrate your promoters to FirstPromoter if you are using another platform.

Affiliates don't have to change the links

Reliable migration assistance

Simple and standard migration process

3 simple steps

1

Choose the right plan for you

CSV

2

Share the CSV file with the affiliate & referral details

3

Migration will be completed in 24-48 hours

“We've been using FirstPromoter for over 5 years. It has helped us bring in hundreds of thousands of dollars of additional revenue, while being managed by just a single person.”

— John O'Nolan

Founder & CEO at Ghost.org

Why customers choose us

Your business is in good hands

Our dedicated Customer Success team is there for you when you need it most.

“From the beginning, their customer support has already BLOWN one of their main competitors out of the water!! They've been so helpful the entire way."

— Kayla H.

Affiliate Manager at

“From the beginning, their customer support has already BLOWN one of their main competitors out of the water!! They've been so helpful the entire way."

— Kayla H.

Affiliate Manager at

“From the beginning, their customer support has already BLOWN one of their main competitors out of the water!! They've been so helpful the entire way."

— Kayla H.

Affiliate Manager at

“Every time we thought "it would be great if we could do X", there was a feature to do exactly that. The support is quick, and they go above and beyond to help you solve problems, not just answer questions.”

— Dan Harvey

Co Founder and Chief Revenue Officer at

“Every time we thought "it would be great if we could do X", there was a feature to do exactly that. The support is quick, and they go above and beyond to help you solve problems, not just answer questions.”

— Dan Harvey

Co Founder and Chief Revenue Officer at

“Every time we thought "it would be great if we could do X", there was a feature to do exactly that. The support is quick, and they go above and beyond to help you solve problems, not just answer questions.”

— Dan Harvey

Co Founder and Chief Revenue Officer at

“I love First Promoter! We just migrated from another tool and we should have done it earlier. Support is 10/10”.

— Chris Stanislawek

Marketing Manager at

“I love First Promoter! We just migrated from another tool and we should have done it earlier. Support is 10/10”.

— Chris Stanislawek

Marketing Manager at

“I love First Promoter! We just migrated from another tool and we should have done it earlier. Support is 10/10”.

— Chris Stanislawek

Marketing Manager at

Frequently Asked Questions

These are the questions we heard more often.

Is FirstPromoter only for SaaS businesses?

Can you make payouts directly from the Stripe account?

Can I use my own domain name?

What's the affiliate cookie life?

Will affiliate marketing work for my business?

How long are your contracts?

Are you GDPR compliant?

Don’t see the answer you need?

That’s ok. Just drop a message and we will get back to you ASAP.

Don’t see the answer you need?

That’s ok. Just drop a message and we will get back to you ASAP.

Get Started Today

Launch Affiliate, Influencer & Referral Programs in under 15 minutes. Start building a program that delivers results.

14-day free trial. No credit card required.

Get Started Today

Launch Affiliate, Influencer & Referral Programs in under 15 minutes. Start building a program that delivers results.

14-day free trial. No credit card required.

Get Started Today

Launch Affiliate, Influencer & Referral Programs in under 15 minutes. Start building a program that delivers results.

14-day free trial. No credit card required.