Affiliate Software for Online Learning Platforms

Every enrollment traced to the affiliate behind it

Run an affiliate program for your courses, memberships or edtech product with FirstPromoter. Commissions follow real billing events, so payouts always match what students actually paid.

14 days free trial. No Credit card required

Affiliate Management for Martech FirstPromoter
Affiliate Management for Martech FirstPromoter

Trusted by 3,000+ SaaS businesses

4.6

4.9

Trusted by 3,000+ SaaS businesses

4.6

4.9

Trusted by 3,000+ SaaS businesses

4.6

4.9

Affiliate Tracking for Courses, Memberships and Edtech

Affiliate tracking that fits

how learning products sell

Catch every referral on every channel

Tracking links in 8 formats with no redirects, so SEO value from reviews stays intact.

Coupon codes attribute sales from YouTube, podcasts and webinars where no one clicks.

Direct URL tracking ties a clean landing page to one partner, with no token in the URL.

Commission logic for every pricing model

Flat fee per enrollment for one-time course sales, fired on the billing event you pick.

Recurring percentage for memberships and SaaS plans, adjusted on upgrades and refunds.

Lifetime, dual-sided and bonus structures configured per campaign, without any code.

Payouts that close in one afternoon

One-click PayPal payouts for single partners, or mass payouts in one batch operation.

W-9 and W-8BEN forms collected and EU invoices generated before any money moves out.

Minimum thresholds and eligibility rules hold payouts until partners qualify for them.

14-day free trial. No credit card required.

The Operator View

Every promoter and enrollment in one place

FirstPromoter is built for subscriptions. Automatically track recurring and one-time charges, cancellations and refunds.

14-day free trial. No credit card required.

14-day free trial. No credit card required.

Affiliate Software for Martech Setup Steps

From signup to first tracked sale in a day

01

Partner gets a link

Each partner receives unique tracking link and coupon code the moment they join.

01

Partner gets a link

Each partner receives unique tracking link and coupon code the moment they join.

02

A student enrolls

The visitor buys a course or starts a subscription, and the billing event fires.

02

A student enrolls

The visitor buys a course or starts a subscription, and the billing event fires.

03

Commission fires

Attribution is recorded and the commission is calculated against the real charge.

03

Commission fires

Attribution is recorded and the commission is calculated against the real charge.

04

Both sides see it

The partner sees earnings in their portal. You see the record, down to the charge.

04

Both sides see it

The partner sees earnings in their portal. You see the record, down to the charge.

“From the beginning, their customer support has already BLOWN one of their main competitors out of the water!! They've been so helpful the entire way."

Kayla H.

Affiliate Manager at Carrot

1/3

“From the beginning, their customer support has already BLOWN one of their main competitors out of the water!! They've been so helpful the entire way."

Kayla H.

Affiliate Manager at Carrot

1/3

$0+M

Partner-attributed monthly revenue tracked

0+

Subscription businesses

<60 min

Average setup time

G2 0.0

Rated by verified users

$0+M

Partner-attributed monthly revenue tracked

0+

Subscription businesses

<60 min

Average setup time

G2 0.0

Rated by verified users

14-day free trial. No credit card required.

14-day free trial. No credit card required.

Core Affiliate Software Features

Everything an education affiliate program needs

Your brand in front of every partner

A white-labeled portal on your own domain, with custom CSS and any Google font. Embed it inside your product so partners never leave, in any of five languages.

Coupon abuse caught before it pays out

Self-referrals and suspicious leads are flagged before a commission fires. Choose per campaign whether ad traffic is tracked, held for review or blocked entirely.

Partners equipped to actually promote

Upload banners and creatives to a shared assets library. Onboard through a custom content panel, then reach everyone with broadcasts and automated sequences.

Reporting that survives reconciliation

Every commission traces back to a billing event, with before and after values logged. Export any report when finance wants to check the numbers themselves.

14-day free trial. No credit card required.

14-day free trial. No credit card required.

Built for the stack
you teach on

Our integrations cover every kind of learning business.

Billing providers

Stripe, Chargebee, Paddle, Recurly, and Braintree feed billing events straight into commission logic.

Course platforms

Thinkific, Kajabi, ThriveCart, SamCart, Kartra, and ClickFunnels connect without a custom build.

Automation tools

Zapier, Make, Albato, and n8n carry program events into the rest of your workflows.

FirstPromoter affiliate program management dashboard
FirstPromoter affiliate program management dashboard

Advanced Affiliate Tracking for Edtech

Advanced affiliate tracking

for learning businesses

Referral links

Coupon codes

Direct URLs

Postback tracking

Links that keep their SEO value

Eight link formats with no redirects and no short-links. Edit any token into a vanity link that matches the partner's own brand.

Referral links

Coupon codes

Direct URLs

Postback tracking

Links that keep their SEO value

Eight link formats with no redirects and no short-links. Edit any token into a vanity link that matches the partner's own brand.

Level-up campaigns

Partners move to a higher-commission campaign at a set threshold: customers, active customers, revenue.

Target rewards

A one-off bonus fires when a partner hits a revenue or milestone, with no campaign change and no manual review.

Contests and leaderboards

Time-limited ranked competitions with prizes by position, visible in the portal. Built for course launch windows.

Sub-affiliate commissions

Partners recruit partners, earn a share of their commissions. Up to 3 levels, fully reported.

Custom tracking domain

Affiliate links run on your own subdomain, so every URL a partner shares carries your brand instead of a tracker's.

AI Assistant and MCP Server

Query performance, approve commissions and draft partner emails from the dashboard or any MCP client

14-day free trial. No credit card required.

The Affiliate Experience

What your promoters see

Casestudy

Casestudy

Industry / SaaS type

Within 3 years of launching JustCall's affiliate program on FirstPromoter, they achieved $2.4M in ARR and have been working with 1000 affiliate partners.

+1,000

Promoters

$2.4M ARR

Affiliate-assisted revenue

$200,000

Affiliate revenue per month

Industry / SaaS type

Started with affiliate signups and influencer codes. Scaled to over €1.6M in affiliate-driven revenue with 9,000+ active promoters across creator channels.

$1.6M

Total affiliate revenue

$85,000 / month

From affiliates

9,000+

Promoters in program

Industry / SaaS type

Started with affiliate signups and influencer codes. Scaled to over €1.6M in affiliate-driven revenue with 9,000+ active promoters across creator channels.

$1.6M

Total affiliate revenue

$85,000 / month

From affiliates

9,000+

Promoters in program

Frequently Asked Questions

Frequently Asked Questions

Answers to have before your online learning affiliate program launches:

Answers to have before your online learning affiliate program launches:

Can one program cover one-time courses and subscriptions?

We sell through Kajabi, Thinkific or our own Stripe billing. What connects?

What happens to commissions when a student refunds?

Can affiliates promote with coupon codes instead of links?

How do you stop leaked coupon codes and self-referrals?

Does it help us find affiliates?

How long until the program is live?

Don’t see the answer you need?

Tell us how your learning business sells and we will map the setup for you.

Trusted by 3,000+ subscription businesses worldwide

4.5

4.9

Trusted by 3,000+ subscription businesses worldwide

4.5

4.9

Trusted by 3,000+ subscription businesses worldwide

4.5

4.9

Launch your education affiliate program this week

Connect your billing provider or course platform, define commission logic and invite your first promoters. Every commission after that traces back to a real charge.

14-day free trial. No credit card required.

Launch your education affiliate program this week

Launch Affiliate, Influencer & Referral Programs in under 15 minutes. Start building a program that delivers results.

14-day free trial. No credit card required.

Launch your education affiliate program this week

Connect your billing provider or course platform, define commission logic and invite your first promoters. Every commission after that traces back to a real charge.

14-day free trial. No credit card required.