Affiliate Management Software for Martech

The affiliate program marketers actually trust

Marketers promote tools they can verify. FirstPromoter ties every commission to a real billing event, so your partners see exactly what they earned and why.

14 days free trial. No Credit card required

Affiliate Management for Martech FirstPromoter
Affiliate Management for Martech FirstPromoter

Trusted by 3,000+ SaaS businesses

4.6

4.9

Trusted by 3,000+ SaaS businesses

4.6

4.9

Trusted by 3,000+ SaaS businesses

4.6

4.9

Affiliate Solution Built for Martech

Affiliate program management

for subscription martech

Attribution that survives marketer scrutiny

Links, coupon codes, and direct URL tracking in one program

First-click or last-click, with configurable cookie windows

Entry source, traffic source, and referrer URL on every sale

Commissions that follow the subscription

Recurring, flat fee, one-time, and lifetime commission types

Upgrades, downgrades, and refunds adjust payouts automatically

You choose which billing event triggers every new commission

Payouts and paperwork off your plate

One-click and mass PayPal payouts, Wise CSV export built in

W-9 and W-8BEN collection and EU invoicing handled in-platform

Payout thresholds and eligibility rules you define per program

14-day free trial. No credit card required.

The Operator View

Every affiliate and every commission

in one dashboard

FirstPromoter is built for subscriptions. Automatically track recurring and one-time charges, cancellations and refunds.

14-day free trial. No credit card required.

14-day free trial. No credit card required.

Affiliate Software for Martech Setup Steps

From signup to first tracked sale in a day

01

Partner gets link

Each affiliate receives a unique tracking link, plus a coupon code or dedicated URL if you assign one.

01

Partner gets link

Each affiliate receives a unique tracking link, plus a coupon code or dedicated URL if you assign one.

02

A customer converts

The visitor signs up and the billing event fires in Stripe, Chargebee, Paddle, Recurly, or Braintree.

02

A customer converts

The visitor signs up and the billing event fires in Stripe, Chargebee, Paddle, Recurly, or Braintree.

03

Commission fires

Attribution is recorded against right affiliate and commission calculates without your input.

03

Commission fires

Attribution is recorded against right affiliate and commission calculates without your input.

04

Records match

The affiliate sees earnings in their portal. You see the full trail from click to billing event.

04

Records match

The affiliate sees earnings in their portal. You see the full trail from click to billing event.

“From the beginning, their customer support has already BLOWN one of their main competitors out of the water!! They've been so helpful the entire way."

Kayla H.

Affiliate Manager at Carrot

1/3

“From the beginning, their customer support has already BLOWN one of their main competitors out of the water!! They've been so helpful the entire way."

Kayla H.

Affiliate Manager at Carrot

1/3

$0+M

Partner-attributed monthly revenue tracked

0+

Subscription businesses

<60 min

Average setup time

G2 0.0

Rated by verified users

$0+M

Partner-attributed monthly revenue tracked

0+

Subscription businesses

<60 min

Average setup time

G2 0.0

Rated by verified users

14-day free trial. No credit card required.

14-day free trial. No credit card required.

Core Affiliate Features

Everything a program for marketers needs

Your brand in front of every partner

The affiliate portal runs on your own domain with 50+ configurable attributes, custom CSS, and JavaScript. It can also be embedded inside your product, so existing users access it without a separate login.

Fraud caught before commissions fire

Self-referrals and suspicious leads are flagged automatically and held in a review queue with the reason recorded. Commissions above a threshold you define can require manual approval before they count.

Reporting your finance team can audit

Reports cover 18 distinct data points at account and campaign level, exportable for reconciliation. Every commission traces back to a specific billing event, so payout questions end with a lookup.

One flow for invited and inbound partners

Invite specific affiliates directly or open a public application page with custom signup fields. You collect the vetting information you need before anyone gets a link, on your terms.

14-day free trial. No credit card required.

14-day free trial. No credit card required.

AI Assistant
and MCP Server

Manage your program from the AI tools you already use

Ask instead of digging

"Which partners went quiet this month?" The assistant pulls the answer from live program data, then handles the follow-up: approve commissions, draft the broadcast.

Work from your AI clients

The MCP server connects your program to Claude, ChatGPT and Cursor. Reports, partner lookups, and campaign checks run from the tools you already have open.

Approve every action

The assistant proposes, you confirm. Payouts and other financial moves stay in the dashboard, in your hands.

FirstPromoter affiliate program management dashboard
FirstPromoter affiliate program management dashboard

Advanced Affiliate Software Features for Martech

Advanced affiliate management,

ready when you need it

Level-up campaigns

Target rewards

Contests

Partner network commissions

Higher rates, earned automatically

Set a threshold by customers referred, active customers, or revenue. When a partner hits it, they move to a higher-commission campaign without anyone touching a spreadsheet.

Level-up campaigns

Target rewards

Contests

Partner network commissions

Higher rates, earned automatically

Set a threshold by customers referred, active customers, or revenue. When a partner hits it, they move to a higher-commission campaign without anyone touching a spreadsheet.

Postback tracking

Server-side conversion tracking via postback URLs for affiliates who run their own infrastructure. Partners configure their own postbacks from the portal.

Ad traffic controls

Decide per campaign how paid traffic is handled: track it normally, hold commissions for manual review, or block ad-driven conversions entirely.

Partner email automation

Trigger-based sequences run when a partner joins, hits a milestone, or goes quiet. Broadcasts reach your whole base or a single affiliate.

Marketing assets library

Upload banners, creatives and promotional material once. Every affiliate accesses current versions from inside their portal.

Team roles and access control

Granular permissions define what each team member can view or manage, with 2FA and SAML SSO. Unlimited team members on every account.

Webhooks and API

Any program event can trigger a webhook, and the full API covers partners, commissions, and referrals. Build the automations your stack expects.

14-day free trial. No credit card required.

The Affiliate Experience

What your affiliates see when they log in

Casestudy

Casestudy

Industry / SaaS type

Started with a public affiliate program and an in-app referral loop for free users. Now runs both simultaneously, with 15% of paying customers coming through affiliate-driven channels.

+8,000

New users

100 / month

New paying cusomers

30+

New promoters/month

Industry / SaaS type

Started with affiliate signups and influencer codes. Scaled to over €1.6M in affiliate-driven revenue with 9,000+ active promoters across creator channels.

$1.6M

Total affiliate revenue

$85,000 / month

From affiliates

9,000+

Promoters in program

Industry / SaaS type

Started with affiliate signups and influencer codes. Scaled to over €1.6M in affiliate-driven revenue with 9,000+ active promoters across creator channels.

$1.6M

Total affiliate revenue

$85,000 / month

From affiliates

9,000+

Promoters in program

Frequently Asked Questions

Frequently Asked Questions

Answears you'd like to know before your martech program launches:

Answears you'd like to know before your martech program launches:

Which billing providers does it integrate with?

Can affiliates use links and coupon codes at the same time?

What happens to commissions when a customer upgrades, downgrades or refunds?

Can we run different commission structures for agencies and content affiliates?

How do payouts and tax forms work?

Does it help us find affiliates?

How long does setup take?

Don’t see the answer you need?

That’s ok. Just drop a message and we will get back to you ASAP.

Trusted by 3,000+ subscription businesses worldwide

4.5

4.9

Trusted by 3,000+ subscription businesses worldwide

4.5

4.9

Trusted by 3,000+ subscription businesses worldwide

4.5

4.9

Launch your martech affiliate program this week

Connect your billing provider, set your commissions, invite your first partners. Setup takes hours, and every commission traces back to a billing event.

14-day free trial. No credit card required.

Launch your martech affiliate program this week

Launch Affiliate, Influencer & Referral Programs in under 15 minutes. Start building a program that delivers results.

14-day free trial. No credit card required.

Launch your martech affiliate program this week

Connect your billing provider, set your commissions, invite your first partners. Setup takes hours, and every commission traces back to a billing event.

14-day free trial. No credit card required.