Paddle Affiliate Software for Subscription Businesses
Track and reward affiliates on your Paddle billing
Commissions that follow your subscriptions
Fire commissions on the first charge, a number of charges or lifetime
Adjust automatically on upgrades, downgrades and refunds
Stop owing commission the moment a referral cancels
Three ways to attribute every Paddle sale
Give each affiliate a unique tracking link in 8 formats
Assign coupon codes for podcasts, social and offline
Attribute a landing page URL to a single affiliate
Pay partners without leaving the dashboard
Run one PayPal payout across your entire affiliate base
Export a Wise-ready file that imports on the first try
Collect tax forms and generate EU invoices in platform
14-day free trial. No credit card required.
The Operator View
Manage affiliate program from one dashboard
14-day free trial. No credit card required.
Paddle Affiliate Program Setup
Set up your program and go live today
Connect Paddle
Each affiliate gets a unique tracking link and optional coupon code from client’s branded portal.
Set commissions
Choose which Paddle billing event triggers a commission, then set your rate and reward type.
Invite affiliates
Share a public signup link or invite partners directly. Each one gets a branded portal and tracking link.
Watch it track
A referral converts, Paddle charges and commission is logged automatically against the right affiliate.
Every time we thought “it would be great if we could do X”, there was a feature to do exactly that. The support is quick, and they go above and beyond to help you solve problems, not just answer questions.
Revenue tracked monthly
Active programs
Subscription businesses
Rated by verified users
14-day free trial. No credit card required.
Features Built for the Client Work
Built for how subscription programs actually run
Reward partners to fit your model
Set percentage, flat fee, one-time or lifetime commissions. Configure dual-sided rewards or sub-affiliate networks up to three levels, each firing on the billing event you choose.
Pay only for revenue that is real
Self-referrals, suspicious leads and ad traffic fraud are flagged before any commission is approved. Set a minimum number of paying customers before an affiliate becomes eligible for payout.
Keep top affiliates pushing harder
Move affiliates to higher-commission campaigns automatically when they hit a threshold. Fire one-off target bonuses at revenue milestones, or run ranked contests with prizes by position.
Get finance numbers they can trust
Every commission traces back to the Paddle event that created it. Read 18 reporting data points per campaign, and export a full audit log of every change with before and after values.
14-day free trial. No credit card required.
Paddle as native integration
Direct connection
Connect your Paddle account in a few clicks. No developer time and no middleware to maintain.
Live billing events
Read every charge, renewal, upgrade and refund straight from Paddle. Your commission logic updates as each one fires.
Every major biller
Stripe, Chargebee, Recurly and Braintree connect natively too. Anything else connects through the API.
Advanced Affiliate Software Features
Grow your top affiliates and keep control
A portal on your domain, in your brand
Run the portal on your own subdomain with full custom CSS and JavaScript. Affiliates see your logo, your colors and your terms throughout.
Put the dashboard inside your product
Embed the partner dashboard directly in your app and auto-authenticate existing users. Affiliates check earnings without a separate login.
Give affiliates ready-to-use creatives
Upload banners, creatives and promotional copy to a shared library. Affiliates pull what they need from inside the portal.
Serve the portal in five languages
Show the portal in English, German, French, Spanish or Portuguese. Set a light, dark or auto theme for each affiliate.
Automated emails
A white-labeled portal on the client's domain, 50+ configurable attributes plus custom CSS and JS.
Custom roles
Sequences fire when an affiliate joins, hits a milestone or goes inactive. Set them up once per client.
Manual approval
Hold commissions above a threshold for review. Log broken-link referrals manually with a full audit record.
Postback and ad tracking
Give your technical affiliates server-side postbacks. Set how ad conversions track per campaign: on, held for review or blocked.
Two-factor and SAML SSO
Protect login and payment authorization with two-factor codes. Manage team access through your identity provider with SAML SSO.
AI assistant and MCP server
Ask your program data questions straight from the dashboard and connect any MCP client. Read and write across partners, campaigns and commissions.
14-day free trial. No credit card required.
The Affiliate View
What your affiliates see when they log in
neuroflash
Since launching on FirstPromoter, neuroflash has gained 8,000 new users, with 100 new paying customers and 30+ new promoters joining every month.